AKDO Emails
Each month I design a digital newsletter for AKDO dealers, a featured slab email that is sent to fabricators, and a closeout email to promote sale items to customers. When new product lines are launched, I work with the Director of Product Design on campaigns introducing them to the dealers.
One of my favorite emails is the first one shown here, which came from an idea I had at the beginning of COVID-19 quarantine. The sales reps were not able to travel around the country to visit their dealers as they normally would, so I wanted to give them a fun and interesting way to connect virtually. We worked together to make a personalized email for each rep, showcasing their favorite products and encouraging their contacts to stay in touch.